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Pure Beginnings’ Brand Refresh

Pure Beginnings’ Brand Refresh

We are thrilled to present our brand refresh to you! Pure Beginnings has a fresh, new look which reveals a cleaner, neater, and more modern feel. We have improved on our bottle quality, revealed a new unique shape and updated our branding. These are the same great...
Spotlight on our insect repellents, and what makes them so effective

Spotlight on our insect repellents, and what makes them so effective

As the days get warmer and the sun hangs around a little longer in the sky, we can feel that summer is in the air. Along with the excitement of summer, comes the dread of those buzzing bugs… MOZZIES! They really can put a dampener on an outdoor evening or a family...
How to relieve congestion in kids

How to relieve congestion in kids

When young children get sick and congestion settles into their chests it can be worrying. Here are seven gentle and effective natural remedies to help relieve this condition. These tips should help keep your child comfortable until the cold runs its course, but if...
Pure Principles – Pure Skin

Pure Principles – Pure Skin

We’re having such fun sharing with you the foundations upon which Pure Beginnings was built. These principles have been – and will continue to be – central to who we are and what we do. For this reason, it’s important for us to share them with you, and...
Our hero ingredient – Baobab

Our hero ingredient – Baobab

Baobab! At Pure Beginnings the ingredients in our products are the superheroes of our stories. One of these superheroes is Baobab – which features in many of our best-selling products like our baby bum cream, baby wash and shampoo and body lotion. The baobab tree is...
Top 5 Tips for caring for your baby’s skin

Top 5 Tips for caring for your baby’s skin

There’s nothing quite like a newborn baby. Their beauty, innocence and mysterious perfection can take your breath away. Until birth, your baby had everything she needed; tucked up and protected in your womb. However, all that changes after birth when her delicate skin...