We are thrilled to announce our new brand ambassador, Don. Husband to Milly, father to Gia (with a son on the way), author of the blog The Don Father and all-round lover of life! Here’s the inside scoop on our newest ambassador: Don, tell us more about yourself and your family: My family rocks! We […]
Balance. It seems to be the buzz word on everyone’s tongue. But how do we achieve it? Of course, this looks different to everyone, and might seem impossible to most, but here are a few things to be mindful of as we anticipate the new year ahead of us. Switch off! We’ve mentioned this one […]
It is often said that our children are the future – and they are, in more ways than we can imagine. It’s easy to give them a healthy breakfast in the morning and cuddles at the end of the day, but what can we do within the hours of our busy days, to give THEM […]
We’re celebrating children this month and have found some awesome ways in which you can raise them well, raise them mindful and raise them GREEN! Here are some fun suggestions for ways in which you can foster an environmentally conscious family: Create a recycling centre: Buy or build recycling bins, label them and teach your […]
Breast Cancer statistics are shocking, and it is hard to know someone who has not been affected by this dreaded disease. During Breast Cancer Awareness month, we must ask ourselves what more we can do to avoid this awful, and far too common disease. Something that is rising to the forefront of people’s minds is […]
We all know how important it is to keep our kids’ pearly whites clean, but if we’re honest, often it can be quite a struggle. Our newest Brand Ambassador, Mari-Louise, let us in on a little secret which has revolutionised the way we have imagined brushing our kids teeth, thanks to a book she found, […]
Of late, fluoride and xylitol have been the centre of many conversations around optimal dental hygiene. What is safe, what isn’t – and do we need either of these ingredients at all? For the longest time we’ve been told that fluoride is the key to developing strong teeth. But is it? What exactly is fluoride? […]
Your beauty regime has an immediate impact on your environment? From bubble bath to lipstick, the majority of regular skincare and cosmetic products are laced with potentially dangerous ingredients that can cause pollution, kill plants and animals, and impact your health. Something as small as Microbeads (yes those tiny spots in your care products) have […]
September can be a strange month of the year. On the one hand, many people tend to hit a post-mid-year slump where stress and exhaustion seem to creep in, while on the other hand, it’s SPRING! A season most commonly associated with blossoming flowers and motivating for the good old ‘Spring Clean’. Pure Beginnings owes […]
When it comes down to it, synthetic fragrances, toxins and dangerous chemicals found in grocery store skincare products come cheap. Cheap and nasty as some like to call it. They are mass produced, cleverly marketed and have formulations which produce a desired result – but are they healthy and safe? Unfortunately not. More than 95 […]
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