There’s nothing quite like a newborn baby. Their beauty, innocence and mysterious perfection can take your breath away. Until birth, your baby had everything she needed; tucked up and protected in your womb. However, all that changes after birth when her delicate skin...
We love hearing real stories from you, our customers. Recently we asked if our Probiotic Sensitive Cream Wash and Body Cream have helped you, and we were thrilled to receive the replies. Here are a few of the stories we received… “My baby boy was born prematurely 7...
Many of us agree that probiotics are important for our health – but if we’re honest – we’re not quite sure why. A probiotic often comes in a liquid or a tablet form, is either refrigerated (or not), and we simply swallow it. The ingredient terminology can...
Did you know that the order in which ingredients are listed on a product start from the most used to the least? Next time you’re in a grocery store, grab a bath wash or shampoo and read the list on the back. A large majority of products will start with Aqua (water)...
At birth… Congratulations, your baby is here! From your womb and into your arms, there is no better place to be. Babies are born with a luscious, thick, sticky substance on their skin, known as Vernix. It is nature’s perfect moisturiser! Cuddle your baby and rub...
What do all these terms mean? With the launch of the Pure Beginnings Probiotic Baby range for Sensitive Skin, we’re talking about the human microbiome and the use of probiotics and prebiotics to optimise it. Here we look at what these actually mean: What is a...
