Ingredient Watch: Baobab

Baobab has as many antioxidants as goji berries, and more calcium than milk. It has more iron than red meat, more potassium than a banana and more magnesium than spinach. African people have treasured the baobab tree and its fruit for thousands of years, calling it “The Tree of Life”.

Known as a Superfruit, Baobab is now included in many cereals, smoothies, chocolate, cosmetics and many other products for its excellent health benefits.

Applied topically to skin, baobab is a potent anti-oxidant which helps skin fight external aggressors and stay healthy. It is also exceptionally moisturising and soothing which makes it perfect for sensitive skin and for babies and children.

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